On-Page Optimization: On-page optimization involves improving individual web pages to rank higher and attract more relevant traffic from search engines. This includes optimizing the content, title, meta tags, URL structure, and internal linking of a page. By refining these elements, you can make your web pages more relevant and easier for search engines to understand.
Off-Page Optimization: Off-page optimization focuses on promoting your website through external means to increase its authority and ranking. This can involve building backlinks by submitting your site to directories, writing articles and blogs with links back to your site, and engaging on social media. These actions help enhance your site’s visibility and credibility in search engine results.
